Manufacturer's News
China
Hongta Group Plans for the Future
Yunnan — Hongta Group held a meeting where they disclosed their plans to increase the competitiveness of their existing brands and to develop new ones.
Li Suiming, President of Hongta Group, said that the annual output of their Mount Hongtashan brand topped 1 mn cases, and that to make Hongta Group competitive on a world scale, the company should focus on the following:
“Firstly, to practically promote coordination between the manufacturing and commercial sectors and upgrade marketing in an all-round way;
“Secondly, to strengthen the competitiveness of existing cigarette brands;
"Thirdly, to lay a solid foundation for raw material supply and strengthen the capacity to guarantee the supply of raw materials for cigarette production;
“Fourthly, to lay a solid foundation for scientific-technological research for cigarette production and upgrade the independent innovation capacity;
“Fifthly, to develop a new production management system, with the system of organization of production in accordance with orders placed by customers at the core, and to improve the management proficiency;” and finally
“Sixthly, to strengthen the development of human resources and strive to develop an excellent corporate culture of Hongta Group.”
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